{"product_id":"sony-98-bravia-7-ii-true-rgb-mini-led-ai-4k-google-tv-2026","title":"Sony 98\" BRAVIA 7 II True RGB Mini-LED AI 4K Google TV [2026]","description":"\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eA new dimension of colour\u003c\/strong\u003e\u003cbr\u003eMovie night, match day, or everyday viewing—everyone in the picture. True RGB reveals colour with a new level of richness from every seat with independently controlled three-colour RGB LEDs.​\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eTrue RGB, the future of colour\u003c\/strong\u003e\u003cbr\u003ePowered by a newly evolved Backlight Master Drive—built on two decades of innovation—Sony’s True RGB drives three-color LEDs independently. It delivers unprecedented colour volume, precise colour gradation, and a significantly wider viewing angle—enhancing the movie-watching experience even further.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eElevated colour accuracy without compromise\u003c\/strong\u003e\u003cbr\u003eSony unites the colour range of our flagship QD-OLED with the high brightness of Mini LED. This combination enables enhanced colour volume and the ability to render colours with greater accuracy.*\u003cbr\u003e\u003cfont size=\"1\"\u003e*1:Mini LED  2: RGB LED  3: QD-OLED; Comparison with our own products equipped with the relevant device.\u003c\/font\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eSame stunning picture—any seat\u003c\/strong\u003e\u003cbr\u003eWith X-Wide Angle Pro, colour and contrast stay vivid and natural from the side as well as the front, giving the whole room a true cinema view.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eCrystal clear pictures with AI upscaling technology\u003c\/strong\u003e\u003cbr\u003eRediscover detail. XR Clear Image AI intelligently upscales your favourite content to 4K by restoring details lost during the transmission process. By analysing the original content’s quality, it ensures natural textures and details are preserved without compromising the creator’s original content. Dynamic frame analysis and zone division work together to minimise noise introduced during signal transmission, resulting in a clearer and more natural image.*\u003cbr\u003e\u003cfont size=\"1\"\u003e*Upscaled, simulated and enhanced 4K images will vary based on source content.\u003c\/font\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eEven fast-moving action stays smooth, bright and clear\u003c\/strong\u003e\u003cbr\u003eForget about blur. XR Motion Clarity™ analyses movement across several frames and precisely synchronises the backlight with on-screen motion so you see clear, bright images, however fast the action.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eDay or night—the picture adapts automatically\u003c\/strong\u003e\u003cbr\u003eNo need to adjust a thing. BRAVIA senses the light around you and fine-tunes the picture—including colour tone—automatically, keeping movies comfortable and cinematic at any hour.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eCinema-like sound, perfectly matching pictures\u003c\/strong\u003e\u003cbr\u003eHear sound from exactly the right place. Not from beneath the screen but seemingly straight from the screen itself. With Acoustic Multi-Audio＋™, what you see and what you hear are perfectly matched.*\u003cbr\u003e\u003cfont size=\"1\"\u003e*The speaker configuration varies depending on the inch size.\u003c\/font\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eAuto-calibrated to your room for perfect sound\u003c\/strong\u003e\u003cbr\u003eYour room becomes part of the sound design. BRAVIA measures space and ceiling height, then calibrates audio automatically. It delivers a perfectly balanced, cinematic experience without the set-up stress.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eSmooth control, via new remote or app\u003c\/strong\u003e\u003cbr\u003eControl BRAVIA your way. Use the newly designed remote—crafted through an inclusive design process with feedback from blind and sighted users, made with recycled plastic, complete with finder function—or the BRAVIA Connect app on your smartphone. With either, you can adjust volume, fine-tune settings, or check your set-up, all without the on-screen menus.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eAuto HDR Tone Mapping\u003c\/strong\u003e\u003cbr\u003eAuto HDR Tone Mapping instantly optimises HDR settings during your PS5® and PS5® Pro console initial setup. Even in dark shadow and bright highlights, you’ll see fine details and true colours.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eDolby Vision® support brings gaming to life\u003c\/strong\u003e\u003cbr\u003eThis is how your game world should be. Incredibly vibrant colours, lifelike contrast in light and dark, intense brightness. With Dolby Vision®, gaming reaches a whole new level of depth and realism.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eVarious features in HDMI 2.1\u003c\/strong\u003e\u003cbr\u003eOur TVs feature 4K at 120fps, Variable Refresh Rate and Auto Low Latency Mode, delivering smooth and clear movement for responsive gameplay.*\u003cbr\u003e\u003cfont size=\"1\"\u003e*Game title supporting VRR and\/or 4K\/120fps required. VRR results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time. The latest system software update on PS5 consoles is required for VRR to be available.\u003c\/font\u003e\u003c\/p\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":40428262588617,"sku":"478028","price":13998.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0566\/7120\/7498\/files\/478028-Product-0-I-639155260802322752.jpg?v=1779929347","url":"https:\/\/www.jbhifi.co.nz\/products\/sony-98-bravia-7-ii-true-rgb-mini-led-ai-4k-google-tv-2026","provider":"JB Hi-Fi NZ","version":"1.0","type":"link"}