Key Features

AI Football Mode
Your command, your match — AI-enhanced football viewing
With AI Football Mode, you can watch football with picture and sound settings designed specifically for the sport. AI-driven optimisation delivers richer colours, dynamic contrast and crystal-clear commentary — so you can follow the game's passes and cheers with professional-level clarity.1

Samsung Vision AI Companion
Ask your companion anything. Samsung Vision AI is here.
TV becomes an intelligent companion, with Vision AI Companion redefining screen interaction. Backed by 20+ years of TV insight, Vision AI Companion delivers context-aware, rich and dynamic answers — enhanced by leading AI agents like Gemini and Perplexity — all without interrupting what's on screen. It seamlessly adapts to daily routines, whether it's catching up on morning updates, tracking live sports moments, finding great nearby spots or discovering more about on-screen content. With AI, picture, sound and generative features are seamlessly connected and continuously evolving.2

AI Sound Controller
Separate and control audio layers — voice and sound effects — with a single command
AI Sound Controller uses AI to analyse real-time audio and separate it into two tracks — voice and sound effects. Using the on-screen menu or voice commands, you can then adjust the volume of each track to create a personalised listening experience for TV shows, movies and games.3

Generative Wallpaper - Make your own mood-matching wallpapers with AI
With Generative Wallpaper, your TV can create stunning, one-of-a-kind images that reflect the moment and transform the ambiance of your home. Simply choose keywords for the atmosphere you want — whether you are hosting a party, enjoying time with family or relaxing — and let AI work its magic.4

Feel the full power of AI in 4K - NQ4 AI Gen2 Processor
The NQ4 AI Gen2 Processor uses the power of 20 AI neural networks to optimise picture and sound quality. The result is impressive performance, whether you're streaming shows, playing video games or watching live sports.5

Advanced Mini LED Technology
Experience deeper contrast that brings scenes to life. Mini LED technology uses smaller backlights than regular LEDs to control light with greater accuracy, revealing finer details and realistic depth for a clear, immersive picture.

Pure Spectrum Colour  - True-to-life, ultra-wide colour delivered with Mini LED precision
Enjoy clearer, more natural colours on Samsung Mini LED TVs. Pure Spectrum Colour delivers pixel-level colour accuracy with an expanded colour gamut. Each hue appears rich and precise across the screen, maintaining depth and balance without oversaturation.

Mini LED HDR - Sharper highlights and deeper blacks in cinematic scale
Enjoy richer depth and clearer detail across each scene. With Mini LED HDR, contrast is enhanced to bring out deeper shadows, brighter highlights and refined detail.6

Colour Booster Pro - Intelligently enhanced colour expression with AI
Colour Booster Pro uses AI to recognise each scene and enhance colour expression accordingly. The result is imagery that appears more vivid and dynamic, creating a viewing experience that feels remarkably realistic.

Auto HDR Remastering - Enjoy HDR-like quality even with SDR content
Using deep learning algorithms, Auto HDR Remastering learns to identify SDR and HDR content, and then converts SDR content into brilliant HDR-like quality. Now you can enjoy brighter highlights, clearer details and more vibrant colours throughout your viewing experience.

4K AI Upscaling - Upscale content into a 4K experience
Watch your favourite content in more brilliant detail with 4K AI Upscaling. The NQ4 AI Gen2 Processor can take content and enhance it up to 4K resolution with 20 AI neural networks — all while maintaining sharp and smooth picture quality.7

AI Customisation Mode - Immerse yourself in the optimal picture settings tailored to your preference
With AI Customisation Mode, the AI Processor can automatically detect the type of content you’re watching — sports, movies or everyday viewing — and adjust picture settings according to your preferences.8

Real Depth Enhancer - Depth perceived just as a person’s eyes would
Watch the figures on screen stand out with more realism. Real Depth Enhancer increases the contrast between the objects in the foreground from the background — mirroring how a human eye processes depth. So when you're watching a nature documentary, it really looks like the rhinos are marching toward you.
 
Motion Xcelerator 144Hz - Get smooth motion for games up to 4K 144Hz, 2K 240Hz with VRR
Enjoy seamless visuals at incredibly fast speeds with Motion Xcelerator 144Hz. Samsung’s unique dynamic refresh technology provides smooth motion performance for VRR games up to 4K 144 Hz or 2K 240Hz.9

AI Gaming Optimiser - Play smarter — perfect settings, every match
Dive straight into the action with AI Gaming Optimiser. Using real‑time screen analysis, it instantly recognises your game’s genre and applies the optimal settings automatically — no menus, no hassle, just seamless, genre‑optimised performance.10

Game Bar - Fine-tune your game settings as you play
Optimise your gameplay even more with Game Bar. Samsung TVs give you a handy in-game menu for settings like FPS, input lag, minimap zoom and more. It also lets you apply ultra-wide aspect ratios of 21:9 and 32:9 to expand your view on bigger screens.11

FreeSync Premium - Tear-free, stutter-free, low latency HDR gaming
Built on AMD FreeSync™ core technology to reduce stutter and screen tearing, AMD FreeSync™ Premium provides a true HDR gaming experience. It produces exceptional high dynamic range visuals while maintaining low latency for effortlessly smooth gameplay.12

Adaptive Sound+ - Enjoy sound intelligently optimised to your content and space
Adaptive Sound+ uses scene analysis to optimise audio in real time. It also recognises your room and setup and fine-tunes sound to suit the space, giving you clearer voices, balanced tones and a more tailored listening experience.13

Active Voice Amplifier - Catch every word without distractions
Enjoy clear dialogue, no matter what's going on around you. Our AI technology enhances voice clarity in response to ambient noise from your surroundings.

Object Tracking Sound Lite - Immersive virtual sound that tracks the action
3D surround sound with our virtual top channel audio allows you to be immersed in the audio experience.

Q-Symphony - TV and soundbar orchestrated in perfect harmony
Q-Symphony unites your TV and soundbar to play sound simultaneously in perfect harmony. With AI trained on thousands of audio sources, it creates immersive surround sound that heightens your viewing experience.14

One UI Tizen - Personalise your screen experience
One UI Tizen delivers a seamless and consistent Samsung device experience. Samsung Tizen OS lets you take advantage of the latest innovative Samsung features — including quick access to the content you love, convenient AI management and powerful protection with Samsung Knox Security. Plus, One UI Tizen will support Tizen OS upgrades for next seven years, bringing you the latest apps & services.15

Relive your favourite memories with Google Photos for Samsung TV
Google Photos is the home for all your life’s memories. Rediscover your favourite photos, both new and old, with daily curated memories from Google Photos and enjoy seeing the people, trips and activities that matter most on your Samsung TV. 17

Samsung TV Plus - Access subscription free TV. Stream shows and movies you know and love.
Get access to subscription free TV and enjoy your favourite content on Samsung TV Plus. Watch news, sports, movies, exclusive events, K content, creators and more, live and on demand.18

Art Store - Find world-famous galleries in your TV
Art Store gives you access to over 5,000 works from the world's leading museums and artists. Samsung’s art experts curate selections throughout the year, helping you discover pieces that suit each season or moment.19

Now Brief - Access useful info throughout the day even when your TV is off
Stay informed even when the TV is off. Your daily info screen uses widgets to show what matters at a glance — including the weather, daily agenda, reminders and smart-home updates. Activated by voice or when you approach your TV, it delivers information right when you need it.20

Samsung Knox Security - Your privacy. Secured.
Samsung Knox Security helps keep your TV protected at all times. Sensitive data such as passwords stays safeguarded, connected IoT devices are actively monitored and harmful apps or sites are blocked automatically. With ongoing security updates, your TV stays secure and ready for safe viewing.21

Do the SmartThings!
Optimise your home devices for a smarter lifestyle. Enjoy a customised smart home experience with thousands of SmartThings-compatible devices that simplify your day-to-day life.22

Quick Remote - Control your TV straight from your phone
With Quick Remote in the SmartThings app, your phone works as a remote, letting you change channels, manage volume and more — straight from your mobile device. You can also access key Samsung Tizen TV features, explore media and adjust settings with ease.23

Pet Care - Stay connected to your pets while you're away
Use your TV as a pet-sitting assistant while you're outside. Your TV can detect noises like barking through its microphone, and then automatically turn on your pet's favourite content to calm them down.24

Storage Share - Your Galaxy media, instantly on the big screen
Enjoy your favourite moments on a bigger screen with ease. Storage Share lets you stream photos, videos and more from your Galaxy devices directly to your TV. With automatic detection of nearby devices, sharing content across Samsung devices feels seamless and effortless.25

 AI Energy Mode - Save energy use by intelligently analysing your surrounding, behaviours and content
Easy energy management with SmartThings. By turning on AI Energy Mode, it auto detects surrounding light levels and analyses usage behaviours to adjust the brightness. It analyses the content scene-by-scene to subtly adjust brightness and help save energy consumption where possible.26

Karaoke
Transform your TV into a karaoke stage, with your phone as the mic or wireless microphones. Start singing with friends and family, filling your living room with fun, energy and lively entertainment.27

 MetalStream Design - Elegant metal stream design to upgrade your space
Inspired by aircraft design, the MetalStream Design features a luxurious metal body. With no additional bezel required, a single sheet of metal is used to create a slim bezel, enabling a truly immersive experience.28

Audio Phone Number
Easily access contact info with Audio Phone Number. This feature recognises phone numbers shown during home shopping broadcasts and reads them aloud, helping viewers with low vision place orders with greater ease.

Audio Subtitles
Audio Subtitles recognises subtitles and reads them aloud, improving the accessibility of your content. It doesn’t just enhance your entertainment but also makes it more inclusive, especially for viewers with different visual abilities.

Relumino Mode
Enjoy a clearer view with Relumino Mode. This visual aid solution dynamically emphasises edges and improves contrast and colour. It makes on-screen content easier to see for those with low vision, providing a more accessible viewing experience.29

1. Feature availability and performance may vary depending on the content viewed and the apps used.
2. For illustrative purposes only. Feature available in certain regions and models. Availability, supported features and user interface may vary by country, region, model and viewing conditions. Voice commands recognise English, French, Spanish, Portuguese, German, Italian and Korean, but not all accents, dialects and expressions are recognised. This feature provides AI-created content, with accuracy not guaranteed — please check results. Requires certain Bluetooth remote (sold separately on some models). In-box remote for some models does not support voice recognition. Requires either a Mobile Quick Remote or separately purchased Bluetooth remote. Feature accessible via the AI button, or the Home button (long press) on remote control without an AI button.
3. Feature availability and performance may vary depending on the content viewed and the apps used.
4. The number of generation attempts allowed per day may be limited.
5. Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.
6. The range of Mini LED HDR luminance is based on internal testing standards and subject to change according to viewing conditions or specifications.
7. Viewing experience may vary according to types of content and format. 4K AI Upscaling may not apply to PC connection and Game Mode.
8. Some streaming and VOD services may be limited in the use of this feature according to their policy.
9. 4K 144Hz, 2K 240Hz only available with PC connected games that support such specifications. (PC graphic card required). Performance may vary. For 2K 240Hz, Game Mode must be enabled.
10. The videos were generated with the assistance of AI tools.
11. Super Ultrawide GameView (21:9, 32:9) is available for certain PC and console games supporting ultrawide screens. Some game titles may not support this feature. Game Bar's Zoom-in mode is not supported for certain refresh rates. Game Bar UI is subject to change without prior notice.
12. Viewing experience may vary according to types of content and graphics processing unit, as well as network connection speeds and ping levels when gaming on the cloud.
13. Experience may vary depending on the content and environment.
14. Check for Q-Symphony compatibility on soundbar product specifications.Soundbar sold separately. The location and number of speakers may vary depending on the model.
15. Content and services may vary by region and are subject to change without notice. Agreement to Smart Hub Terms and Conditions and Privacy Policy is required before use. Some content and services require registration and subscription. Requires Samsung account. Tizen OS upgrades will be supported for up to 7 years starting from 2026, for products released in the year 2026. Please note that the upgrade does not cover hardware-related performance, features or durability.
16. Content and services may vary by region and are subject to change without notice. Agreement to Smart Hub Terms and Conditions and Privacy Policy is required before use. Some content and services require registration and subscription. Requires Samsung account. Tizen OS upgrades will be supported for up to 7 years starting from 2026, for products released in the year 2026. Please note that the upgrade does not cover hardware-related performance, features or durability.
17. Requires user login to Google Photos on the device. Options to hide memories and enhance content filtering are provided. Feature availability may vary by region and model.
18. Available for free on select Samsung devices. Internet required to stream. Channels may vary by country and are subject to change without notice. Supported Samsung devices may vary by country. Requires Samsung account. UI is subject to change without prior notice. Ads may appear on Samsung TV Plus. Available for free on Samsung Smart TVs since 2016.
19. Network connection and Samsung account login are required. Art Store is a paid subscription service, and the service may be limited or unavailable in certain countries/regions or for specific models. However, a limited number of free content may be provided depending on the country/region and product model. Content and detailed features may vary by country/region and product model and may be discontinued or changed without prior notice due to circumstances of partners or the company. The update cycle for paid and free content may vary by region.
20. Supported widgets vary by region and are subject to change without notice. Detection occurs when an adult-sized object moves approximately 30 cm or more within about 2 meters of the TV. Detection performance may vary depending on the surrounding environment.
21. Samsung Knox Security applies to Samsung TVs powered by Tizen®, launched since 2015. Latest software update is required.
22. Images simulated for illustration purposes. Available technology, functions and features may vary by country, service provider, network environment or product, and are subject to change without notice. Requires a Wi-Fi, Bluetooth or other wireless network connection and login to Samsung account. Connected devices are sold separately. UI is subject to change without prior notice.
23. Push notifications for mobile remotes for TVs are available on (Mobile) Android OS 10.0 and higher versions with (TV) 2020 Samsung TVs and later models, and operate when the mobile device is near the TV. Samsung Smart TV feature access is available on (TV) 2024 Samsung TVs and later models with (Mobile) Android OS 10.0 and higher versions or iOS 15.0 and higher versions.
24. Real-time streaming on mobile devices is supported on Android OS 11.0 and higher versions or iOS 16.0 and higher versions, and is available on 2025 Samsung TVs and later models. It only works when the TV is turned off. TV must be connected to a power source to use this feature. TV and mobile device must be connected to SmartThings to send and receive notifications.
25. Each device must be registered with a single Samsung Account with Storage Share Settings On, Wi-Fi On, and Bluetooth On. Storage Share is supported in selected Galaxy phones and tablets released in 2023 or later, with One UI 7.0 and above. Storage Share supports only 1:1 connections between devices (e.g., TV–smartphone or TV–tablet). Multiple simultaneous connections are not supported.
26. Energy saving rate may vary by region, model, screen size, viewing conditions, usage environment, and content type. Products shipped in Eco Mode have some AI Energy Mode functions enabled by default, so energy saving level by turning on AI Energy Mode may appear lower than actual. In environments exceeding 120 lux, some of the AI energy saving features may not operate, reducing energy saving rate. AI Energy Mode does not work with viewing priority modes like Game Mode and AI Mode. AI Energy Mode is based on internal test results verified by 3rd party (TÜV Rheinland)
27. Designated microphone models provided by Samsung’s authorised partner are supported only and sold separately. With a single USB port on the TV, a maximum of 2 microphones are supported, and this functionality is limited to 2 USB ports in total. Requires SmartThings app to be installed on mobile, connected via the same Wi-Fi network as the TV set. Mobile mic is optimised only for Galaxy A with Android OS 16 or above and S series, foldable launched from 2023 and later models and iPhone 13 & above.
28. Feature does not apply to certain models in Brazil and India. To determine whether the feature is applied, check for the rear design pattern on the product.
29. The recognised numbers may not be accurate. Feature available on terrestrial, cable, and Samsung TV Plus. To activate, enable "Audio Phone Number" via Settings > General & Privacy > Accessibility > Audio Screen > Audio Phone Number or Accessibility Shortcut > Audio Phone Number. Press the ""OK"" button on the remote during a relevant scene to trigger the feature.