Marketing Asset Specifications
- Carousels
- Leaderboards
- Wings
- Takeover
- Security Gate Covers
- Digital Window Screens
- Light Boxes
- eDM banners
- Catalogue pages
- JBTV
- JB Hi-Fi Logos
Logos
Vector logos are required when supplying your company’s logo. High resolution & rasterised formats can also be used.
Accepted file types: jpeg, png, tiff, gif, eps, pdf, ai, eps
Logos
If fonts are not supplied, JB Hi-Fi will have to replicate your font, or the correct font will be purchased at your expense.
Accepted file types: ttf, oft, woff
Carousel Banner
Carousel banners are the rotating feature banner on the website appearing at the top of all main category pages as well as the homepage.
All sizes must be provided.
• Desktop: 4648x800 px
• Mobile: 640x274 px
• Homepage Desktop: 2248x740 px
• Homepage Mobile: 860x500 px
Note: The Desktop Carousel has a safe zone approximately 2246 x 800 in the centre of the banner, please keep all text, CTAs and disclaimers within the zone. All other web assets have a "Clear Space" layer where only aesthetic imagery should appear.
Promo Cards
Promo Cards are static banners that appear on the homepage, users can manually scroll through these.
All sizes must be provided.
• Desktop: 686x900 px
• Mobile: 500x900 px
Note: All web assets have a "Clear Space" layer where only aesthetic imagery should appear. All text, CTAs and disclaimers must appear inside the safe zone.
Brand Landing Page
- Page wireframe in Figma (preferred) or Photoshop file 1,200px wide and with the page layout, showing the position and order of the page sections, including banners, images and text.
- Folder with all assets including PNGs and videos (we won't use YouTube links).
- Word document with all written content for each section to go onto the page, including the titles, copy and shop button copy. Written content is a requirement for brand pages.
PDP Message
1380 x 400 with all relevant info within the centred 400 x 400 space
Leaderboards
Leaderboards appear on the homepage and up to 3 leaderboards can appear on a collection page, spaced between groups of products.
All sizes must be provided.
• Desktop: 2248x280 px
• Mobile: 686x280 px
Note: All web assets have a "Clear Space" layer where only aesthetic imagery should appear. All text, CTAs and disclaimers must appear inside the safe zone.
Wings - available on Desktop only
Desktop 1200x4400px
When creating the Wings, please ensure that all important information is in the Main Content Safe Zone (376x1415px), with only aesthetic imagery outside this area.
Takeover
Takeover - available on Desktop only
When creating the Takeover for Desktop (Carousel & Wings), please ensure that all information is in the Main Content Safe Zone (Carousel 1998x800px, Wings 376x1415px), with only aesthetic imagery outside this area.
Please also submit a Mobile Carousel.
Desktop Carousel
HR Desktop 4648x800px
Mobile Carousel
HR Mobile 640x274px
Wings
Desktop 1200x4400px
Security Gate Covers
Security Gate Covers - In-store assets
When creating artwork for security gates, please use the inDesign template in the link below and supply finished art in a HR PDF.
Digital Window Screen
Digital Window Screen - In-store assets
Static image can be used, but for the best impact, moving video content is preferred. Please provide files to the following specifications:
- 1080x1920px, Portrait
- MP4
- 25fps
- 15 seconds
- No sound
Light Boxes
Light Boxes - In-store assets
Note: Files to be supplied as hi-res PDFs with 3mm bleeds on all sides.
| Item description | Size | Area of use |
|---|---|---|
| Small Lightbox skin | 596 x 300 | Cameras, Fitness, Personal Care, Smart House and Performance PC |
| Medium Lightbox skin | 596 x 550 | Pod ends, Telco |
| Playtable Lightbox skin | 500 x 400 | |
| TV Plinths | 2098 x 381 | |
| TV Plinth (small) | 598x381 | |
| Computer Ends (Bottom) | 750 x 750 | |
| Computer Ends (Top) | 626 x 400 | |
| Coffee Endcaps | 420 x 628 | |
| Counter Lightbox | 1000 x 1000 | |
| Telco Lightbox | 1196 x 500 |
EDM Blocks
All sizes must be provided.
• eDM Desktop: 640 x 274 px
• eDM Mobile: 500 x 500px
Note: Desktop eDM assets use the same dimensions as Carousel Mobile, and Mobile eDM assets use the same dimensions as the Product Box and will not need to be resupplied if Carousels and Product Boxes have been built.
Catalogue
Catalogue - Print Assets
File type - InDesign open files supplied in a zip folder with all links, second preferred is Photoshop PSD, third preferred is PDF, least preferred is a static file (jpg, png etc.)
- Full page - 185mm (w) x 235mm (h)
- Half page - 185mm (w) x 110mm (h)
- Quarter page - 185mm (w) x 55mm (h)
JBTV
JBTV is designed to bring the in-store customer experience to our digital channels, replicating the casual and fun approach our sales rockstars use when talking to customers. JBTV focuses more on use cases to give viewers an idea of how the products can be used in their day-to-day life and highlights the tech and specs in a way that’s digestible to the everyday customer.
Download JBTV Brief Template
