iPhone 17 Pro Max
Apple iPhone 17 Pro Max smartphones combine advanced mobile technology with refined design elements. Models feature the A19 Pro chip for high-performance processing, 48MP Fusion camera systems with 2x optical-quality zoom capabilities, and 18MP Center Stage front cameras for group selfies and Dual Capture video recording. Ceramic Shield 2 provides enhanced scratch resistance on the front display, while ultralight titanium frames and Ceramic Shield backs increase durability. Apple Intelligence integration enables personal productivity features, while iOS 26 brings Liquid Glass design elements and customisable Lock Screen options.
Is the iPhone 17 Pro Max out yet?
Yes, the iPhone 17 Pro Max is available now at JB Hi-Fi. It launched on 19th September 2025 at midnight New Zealand time alongside the entire iPhone 17 range. You can buy it online or visit your local JB store today.
Is the iPhone 16 Pro Max good?
The iPhone 16 Pro Max is still a solid choice with excellent performance and cameras. However, the new iPhone 17 Pro Max offers significant upgrades including the A19 chip, Apple Intelligence features, brighter displays with 120Hz ProMotion, and improved camera systems with up to 8x optical zoom.
What's the difference between iPhone 15 Pro and Pro Max?
The iPhone 15 Pro Max has a larger 6.7-inch display compared to the Pro's 6.1-inch screen, longer battery life, and better zoom capabilities. However, the new iPhone 17 Pro Max features a 6.3-inch Pro model and larger Pro Max with even more advanced features including the A19 chip and enhanced camera systems.
Why is Apple discontinuing the Pro Max?
Apple hasn't discontinued the Pro Max. The iPhone 17 Pro Max is the latest model in the Pro Max lineup, offering the biggest screen, longest battery life, and most advanced camera system in the iPhone 17 range. It remains Apple's flagship large-screen iPhone.
How big will the iPhone 17 Pro Max be?
The iPhone 17 Pro Max features a 6.9-inch display, making it the largest iPhone ever created. It's designed with premium titanium construction for users who want the ultimate iPhone experience with the biggest screen and longest battery life. Visit JB Hi-Fi to experience the iPhone 17 Pro Max size in person.
How much is the iPhone 17 Pro Max in New Zealand?
The iPhone 17 Pro Max 256GB is $2,549, the 512GB is $2,949, the 1TB is $3,349, and the 2TB is $4,149 at JB Hi-Fi. Multiple storage options are available with bonus deals and trade-in offers to reduce your total cost.
What is the difference between iPhone 16 Pro Max and 15 Pro Max?
The iPhone 16 Pro Max improved on the 15 Pro Max with better cameras, faster performance, and enhanced battery life. Now the iPhone 17 Pro Max takes it further with the A19 chip, Apple Intelligence, three 48MP cameras with up to 8x optical zoom, and stronger Ceramic Shield 2 glass.
How much will an iPhone 17 Pro Max cost?
The iPhone 17 Pro Max pricing at JB Hi-Fi starts at $2,549 for 256GB, $2,949 for 512GB, $3,349 for 1TB, and $4,149 for 2TB. JB Hi-Fi offers flexible payment options, bonus deals, and trade-in programs to make your upgrade more affordable.
What is the difference between iPhone 17 Pro Max and 16 Pro Max?
The iPhone 17 Pro Max features the new A19 chip, Apple Intelligence capabilities, brighter Super Retina XDR display with 120Hz ProMotion, three 48MP cameras with up to 8x optical zoom, and stronger Ceramic Shield 2 glass. It offers significant performance and camera improvements over the iPhone 16 Pro Max.
What is the iPhone 17 Pro Max price?
The iPhone 17 Pro Max is priced at $2,549 (256GB), $2,949 (512GB), $3,349 (1TB), and $4,149 (2TB) at JB Hi-Fi. This represents the most advanced iPhone with the largest screen, longest battery life, and most sophisticated camera system Apple has ever created.
What other iPhone 17 models are available?
JB Hi-Fi stocks the complete iPhone 17 range including the standard
iPhone 17 (6.1-inch, from $1,699), the
iPhone 17 Pro (6.3-inch, from $2,349), and the ultra-thin
iPhone 17 Air (6.5-inch, from $2,149). Each model offers different features and price points to suit your needs and budget.
Is the iPhone 17 Pro Max dual SIM?
Yes, the iPhone 17 Pro Max supports dual SIM functionality in New Zealand. You can use both a physical SIM card and eSIM, or two eSIMs, allowing you to have two phone numbers on one device. This is perfect for separating work and personal calls or using local and international numbers.
Does JB Hi-Fi price match?
Yes, if you've seen it cheaper, let's do an instant deal! You can even do a price match online. Use our Live chat or call 0800 524 434.
^Discounts apply to previous ticketed/advertised price prior to the discount offer. As we negotiate, products will likely have been sold below ticketed/advertised price prior to the discount offer. Prices may differ at airport stores.